FriendTimes, along with universities in Suzhou, held a series of cultural forums with the theme “When Youth Meets Time”, where presenters and the students had in-depth exchanges on traditional culture from various perspectives.

The forum series provided students who love traditional culture with a platform to learn something beyond books. In a way familiar to the Gen Z, these thought-provoking exchanges showered the young with the essence of culture, and in turn gave the time-honored values a chance to be rejuvenated.

FriendTimes insists on originality and inheritance and promotion of culture. In this school-enterprise alliance forum, the company showcased a variety of its products in which one can trace back to local landmarks craftsmanship such as the Humble Administrator's Garden, the Tiger Hill, Suzhou embroidery and Kunqu opera. By combining the well-known cultural symbols with the products, FriendTimes hopes to make the traditional Chinese culture more widely spread with digital recreation.

After taking part in the interactive session, listening to the history and glories of the company, and trying out the products, the young came to have a deeper understanding of the mission of FriendTimes. There were designated areas for activities, games, and tea breaks. Mobile devices were handed to each of the participants to try out products, with questionnaires and rewards to wrap up the process. Instagrammable corners with unique interior decoration were given a tour to in the end of the function.

The successful closing of the forum saw many a students gaining new perspectives in learning about internet enterprises. Values of FriendTimes that see the users as paramount left a deep impression. Adherence to the values through years of hard work has been inspiring the company to come up with great products. By holding the forum, the company hopes to see more and more young people taking part in cultural creation with fresh ideas and various perspectives.

Since the very beginning of the company, FriendTimes has anchored itself in the traditional Chinese culture in the process of creation with digital technologies. Over the years, the company has seen an increasing number of professionals and an expanding industry. In such context, FriendTimes has held its first forum with local universities. In the future, more exchanges will be in place between the company and education institutes, so as the traditional culture will get its new blood through inheritance and innovation.